Most personality systems simplify. They give you four types, or sixteen, or a handful of archetypes, because simplicity is easier to market. The Animal in You takes a different approach: the behavioural diversity of the animal kingdom is vast, and human personality is just as varied. Forty-seven types is not excessive — it is accurate.
Roy Feinson's research identified the specific behavioural blueprints that humans share with particular animal species. Not just broad similarities — "you're aggressive like a predator" — but precise matches at the level of social structure, mating strategy, territorial behaviour, and response to threat. The result is a system specific enough to actually describe you, rather than half the population.
The types are organised into five broad categories drawn from the natural world. Within each category, the individual animals have distinct profiles — a wolf and a lion are both carnivores, but they have profoundly different personalities.
Carnivore personalities are built around competition, strategy, and the drive to win. They are natural leaders — not always by choice, but because others tend to follow them anyway. They handle pressure well, set high standards, and can be territorial about the people and projects they claim as their own.
Types include: wolf, lion, tiger, fox, weasel, wild dog, wild cat, bear, badger, crocodile, and others.
Wolves lead through loyalty and strategy. Lions lead through presence and authority. Tigers act alone. Foxes outmanoeuvre. Crocodiles wait. Each is a distinct personality — sharing the predator's drive, but expressing it very differently.
Herbivore personalities are built around community, stability, and mutual protection. They tend to be loyal, empathetic, and deeply invested in their relationships. They are not passive — elephants and rhinos are formidable — but their primary strategy is cooperation rather than domination.
Types include: deer, horse, elephant, bison, giraffe, zebra, rhinoceros, and others.
Deer are warm social connectors. Horses are driven and competitive within a group structure. Elephants are the wise, long-memoried protectors. Each brings a different expression of the herbivore's fundamental orientation toward community.
These personalities are often underestimated. They are the builders, planners, and quiet achievers of the system — industrious, focused, and surprisingly tenacious. They tend to work harder than anyone notices and accomplish more than anyone expects.
Types include: beaver, mole, otter, prairie dog, capybara, cottontail, and others.
Beavers are the project managers of the personality world — methodical, persistent, and proud of what they build. Otters are playful and socially skilled. Prairie dogs are community-minded and alert. Small in stature, rarely small in impact.
Bird personalities range from visionary and independent to expressive and social. What they share is a tendency to see further than others — whether that means strategic foresight (eagle), careful observation (owl), or an instinct for performance and display (peacock).
Types include: eagle, owl, peacock, swan, rooster, dove, bat, and others.
Eagles are lone visionaries. Owls are thoughtful observers. Peacocks are natural performers. Swans project elegance under pressure. Each bird type has a profile that is as distinct as the animal itself.
These personalities often combine social intelligence with surprising depth and strength. They are graceful on the surface and formidable underneath — personalities that tend to be underestimated by those who see only the surface.
Types include: dolphin, walrus, hippo, sable, and others.
Dolphins are the connectors — empathetic, energetic, and socially gifted. Walruses are patient, self-sufficient, and deeply comfortable with who they are. Hippos are deceptively powerful — calm in demeanour, not someone you want to back into a corner.
Understanding your own type is the starting point. The more interesting question is how different types relate to each other — in friendships, relationships, and workplaces.
Some pairings are natural complements: wolves and deer balance each other well because the wolf's drive is tempered by the deer's social warmth. Eagles and owls tend to respect each other — both are independent and thoughtful, but from different angles. Foxes and dolphins are a natural pairing: clever meets charming.
Other pairings create productive tension. Two lions in the same room will inevitably compete — not necessarily destructively, but persistently. A beaver and a peacock will frustrate each other: the beaver wants to finish the project, the peacock wants to redesign it.
The Animal in You Matchmaker shows you exactly how your animal type gets along with any other — covering friendship compatibility, love compatibility, and the dynamics that typically emerge when two types spend significant time together.
The Animal in You system covers nearly 50 distinct personality types, organised into five categories: carnivores, herbivores, rodents and small mammals, birds, and aquatic and other species.
The five categories are carnivores (wolves, lions, tigers), herbivores (deer, horses, elephants), rodents and small mammals (beavers, otters, prairie dogs), birds (eagles, owls, peacocks), and aquatic and other species (dolphins, walruses, hippos).
Lions and wolves are generally considered the most dominant types. Lions lead through presence and authority; wolves lead through loyalty and strategy. Both are natural leaders, but in very different ways.
Compatibility depends on the specific pairing. Generally, carnivore-herbivore combinations balance each other well — the drive of one tempered by the warmth of the other. Use the Matchmaker for a detailed compatibility breakdown between any two types.
Take the free Animal Personality Test. It takes about two minutes and matches you to one of nearly 50 animal types based on your answers to 10 questions about your instincts and behaviour.