Baboon

Warm, witty, and wickedly funny with irresistible charm.

With his legendary red chair — where guests are literally tipped over and ejected mid-anecdote — Graham Norton invented a format that perfectly encapsulates his personality: warm enough to draw people in, mischievous enough to delight in their downfall. This is pure baboon energy. In Feinson's system, the baboon is a charismatic social architect, thriving at the centre of the group, using humour and charm as tools of connection and gentle dominance — never cruel, but always in control of the dynamic. Norton's decades of must-see chat show television, his razor-sharp Eurovision commentary, and his disarming ability to coax Hollywood royalty into gleefully embarrassing confessions all reflect the baboon's gift for reading a social situation and orchestrating it for maximum communal joy. He doesn't perform wit — he weaponises warmth.